Marketing can be modeled in lead-nurturing stages, including awareness creation, interest, and consideration all the way to the purchase phase. Throughout the process, marketers must be in constant contact with their leads to keep them interested and engaged. When doing this, the ultimate goal is to take the leads to the bottom of the funnel (where the lead becomes a paying customer). In this model, marketers must remain committed to effective top of the funnel marketing strategies to keep the funnel flowing. Continue reading What Does Top of the Funnel Mean?
I had the pleasure of discussing several key insights of small business ownership with Anthony Campo, Leadership and Organizational Development Consultant at Battle Ready Business. Campo believes in exploring all the elements involved in building a successful, Battle Ready Business. Those elements encompass Sales, Marketing, Leadership, Finance and Personal Development. On his Be Battle Ready podcast, he does the interviewing. We traded places for this blog. Continue reading How to Make Your Business Battle Ready – an Interview With Anthony Campo
Are you wanting to build a decent website on your own? With the right DIY website builder, it will be a breeze.
Whether you’re a business owner, writer, painter, singer, or consultant, you can build your site without coding. Thanks to these DIY platforms, technological barriers can’t keep you from going online anymore.
Remember – it takes about 0.05 seconds for a visitor to form an opinion about your website. So even if you’re a newbie, you must use something decent. That’s where DIY website builders save the day.
However, getting the best DIY website builder can be confusing and tricky. In this guide, you’ll learn the A-to-Z of DIY website builders. Continue reading What Is a Do-It-Yourself Website Builder?
Answer: content marketing.
We sincerely hope you appreciate that we didn’t drag you through 1,200 words to give you this answer :).
In case you’re interested in why this is, let’s get into it.. Continue reading What’s the Best Marketing You Can Do During COVID?