Why Service Based Businesses Should Invest in SEO Over All Else

How would a steady stream of leads change your business?

Every business owner wants to expand their market share and reach new customers. A steady stream of leads increases stability and allows your company to achieve revenue targets, but business owners can get overwhelmed with the marketing channels. Continue reading Why Service Based Businesses Should Invest in SEO Over All Else

How to Get Quality Leads from Search Engines

Search engines have ingrained themselves in the customer journey. Google processes over 8.5 billion searches every day, and some of those search queries can translate into revenue for your business. While other marketing channels force your message in front of people, search engines tap into permission marketing. Prospects use search engines to actively seek solutions to their problems, making the customer journey feel more natural. The search engine model is fundamentally different from the online advertising model, which forces a message onto the social media feeds of potential customers. Continue reading How to Get Quality Leads from Search Engines

FREEMAIL – Free Email Marketing Platforms

If you’re starting an email list, you probably want something free.

And considering there are dozens of email marketing platforms out there, it can be quite daunting to figure out which one to go with.

So, we tried to tackle this ourselves. We went through every single email marketing platform to see who offered the free plan that gives you the most contacts / subscribers and the most emails you can send at a time. It’s feeling like MailJet might be the winner here. Who do you like? Continue reading FREEMAIL – Free Email Marketing Platforms

Has Your Business Moved? Why You Need to Update Your Business Data Now

When your business moves, copies of the old address and contact information remain in Google, and in other places like local news sites and business directories. But what can happen is your new address will start trickling into other online databases and directories – sometimes, without you even knowing it. To Google, it now looks like you have two business addresses — for the same business. Continue reading Has Your Business Moved? Why You Need to Update Your Business Data Now