7 Surprising Reasons Why You Might Not Want to Be Found on Google

Everybody and their cat want to be on the first page of Google, right?

Well, maybe not everybody (or every cat). 

Believe it or not, some businesses don’t need to be found on Google. Not all businesses rely on Google for their customers. Instead, they might get their customers through word of mouth, local media, or industry connections. 

Having your business easily found on Google will undoubtedly bring you lots of traffic and attention. But with this comes certain downsides you might not have anticipated. Continue reading 7 Surprising Reasons Why You Might Not Want to Be Found on Google

The History of the Google Home Page (1998 – 2019) & What It Means For Your Business Today

When you get to the Google home page, you’re faced with an uber-simple interface and yet on the other side is a virtual library that has indexed trillions of webpages. There are so many interesting things we can learn about both the home page and the search results themselves.

Let’s first take a look at how the Google home page has evolved over the years. Here is a sampling of screenshots from 1998 – to today – of the Google home page. Continue reading The History of the Google Home Page (1998 – 2019) & What It Means For Your Business Today

Infographic: On-Page Search Engine Optimization Cheat Sheet

on-page search engine optimization seo cheat sheet infographic

We have a few clients that are currently building web applications and their main marketing websites from scratch. In some cases, they’re not using any frameworks or templates to build from (which is totally acceptable). If you’re doing something similar, be sure to use this cheat sheet to sanity check the HTML template you’ve created. Continue reading Infographic: On-Page Search Engine Optimization Cheat Sheet